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| Engagement - Go to Website User connect directly to advertisers mobile site Directs consumers to online store for potential sale Directs consumer to site to tell full story |  |
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|  Engagement - Click to Call Drive users to local or toll-free number without dialing the actual number Drive users to your phone team for sales Offer personalized services High conversion rates/ROI Provides retailers with key information Real-time analytics Influence point-of-purchase outside of retail location |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Rate this Ad Users reply to poll/survey/ballot on handset Provides marketers and brands with valuable research insight Results available almost immediately vs. 3rd party research delivery delays Ability to survey a select target group |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Share this Ad Use MyScreen™ subscriber to spread your brand message virally Incentives and value-added messages may be forwarded to friends Utilize influencers to endorse your product or service Great for coupons |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Share this Ad Encourage trial of new product Provide exclusive value or incentives to subscribers First to market considerations First to know
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|  THIS FEATURE IS COMING SOON! Engagement - Click to Find Find the closest dealership, movie theatre, or retail location Provides available retail locations which can be enhanced utilizing location-based services
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|  THIS FEATURE IS COMING SOON! Engagement - Click to Donate Help bring awareness to cause Feel good about participating Highly efficient means to participate Highly efficient means to collect funds |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Click to Buy/Purchase Influence point-of-purchase outside of retail location Bring the store to user, always open Access users eWallet to purchase goods or service |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Click to Win User enters sweepstakes to win a prize Gather consumer contact information Engage user by offering opportunity to win prize Gain favour with subscriber for offering free Products Easy entry – already know user info |  |
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|  THIS FEATURE IS COMING SOON! Engagement - Click for Coupons User clicks "C" to get valuable coupon |  |
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 THIS FEATURE IS COMING SOON! Engagement - Click to Join/Register User clicks "J" to join or register |  |
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 THIS FEATURE IS COMING SOON! Engagement - Click for More User clicks “M” to see multiple layers of ads Ability to showcase a range of products Ability of present multiple offers/price points User may dig deeper into brand if interested Measurable click-through rates determine level of engagement and interest | |
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